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European Innovative Teaching Award
Project

YOUNG TALENTS - CREATING NEW MULTICULTURAL BRANDS

School: Mercuria Kauppaoppilaitos Oy

YOUNG TALENTS

Topic(s) addressed

  • Creativity: The project involved artisan, interior design and business students creating new multicultural brands

  • Learning together: cross-sectoral student groups, entrepreneurs, teachers, multidisciplinary approach

Target groups

  • Students

  • Teachers

  • Entrepreneurs

Methodologies

  • In YOUNG TALENTS ENGAGING LEARNING MODEL students learnt by acting as international entrepreneurs. 

  • The pedagogical model supported competence-based learning in VET.

  • During the project, business, artisan and interior design students from Finland, Spain and Holland established 6 companies in a mixed group. 

  • The students developed their brands with coaching from experienced entrepreneurs. 

  • The students ran the company and sold products in retail stores and in Young Talents online webstore.

Environments

Three different and equal learning environments were used in this project:

  • school building (incl. workshops and normal learning at home schools), 

  • Young Talents eLearning platform (eKampus) 

  • companies established by students (incl. Young Talents webstore).

Teachers

  • The project created YOUNG TALENTS COACH ACADEMY PEDAGOGICAL MODEL for teachers.

  • European teachers from different countries learned to use new pedagogical tools reshaping the teacher’s role: from “a distributor of knowledge” to a supporting coach who works in collaboration with fellow teachers, companies and students.

  • The teachers learn to operate in the “big picture” context of larger pedagogical structures and multidisciplinary modules moving away from the narrow perspective of their native subjects.

Impact

48 STUDENTS

  • used a multidisciplinary approach and entrepreneurship skills in their VET studies

  • They developed their learning skills through problem-solving activities

  • Gained transferable skills including digital skills (incl. making of videos) 

  • Were able to establish, brand and run a company in the international market 

TEACHERS

  • managed to reshape the teaching model from a “distributor of knowledge” to a supporting coach.

SCHOOLS

  • changed the pedagogical structure in the VET programme facilitating the re-allocation of economic resources. 

  • The use of eLearning grew significantly. 

Project category
VET schools
Project year
2022

Stakeholders

Coordinators

Mercuria kauppaoppilaitos Oy

Address
Finland

VANTAAN KAUPUNKI

Address
Finland

Stichting Christelijk Regionaal Opleidingen Centrum Noord- en Oost Nederland

Address
Netherlands

Col•legi Badalonès, S.L.

Address
Spain

Totsport-Kids, S.L.

Address
Spain

ESCOLA D'ART I SUPERIOR DE DISSENY DEIA

Address
Spain

Sakari Sauso OY

Address
Finland

NUORI YRITTAJYYS RY

Address
Finland

Heavenlinen Oy

Address
Finland

HALI-Harmony Living oy

Address
Finland

Cozy publishing oy

Address
Finland

Globe Hope Oy

Address
Finland

Moon Shooters

Address
Finland